Mail merge deliverability tips for Gmail

MailG sends through your Gmail account, so messages look like normal correspondence. Still, volume and list hygiene matter.

Respect provider limits

Free @gmail.com accounts are often limited to roughly 500 sends per day by Google. Google Workspace accounts can go higher. MailG Professional raises the app quota, but Google’s own caps still apply.

Keep it personal and clean

• Use real merge fields (name, company) instead of one generic blast
• Remove bouncing or inactive addresses from your sheet
• Prefer smaller, relevant lists over maximum daily volume
• Warm up slowly if the account is new or rarely used for outreach

Open tracking and unsubscribe handling help you stay compliant while you learn what resonates.